Assignment Example | Topics and Well Written Essays - 500 words - 55

Assignment Example The packaging is commendable as it keeps the drinks fresh, hygienic and portable. The corporation operates as a franchise. Above all, it has some of the most qualified employees to ensure high levels expertise in the respective fields. The return policy for this corporation is clear and reasonable in all its member country. 97% of its waste products get recycled helping in environmental preservation (Gaughan, 495). The corporation has a high annual turnover of up to $35 billion per year. This shows the level of profitability of this corporation. The pricing strategies differ depending on the clientele in its member countries. For example, premium pricing could be used in countries known to be economically stable since the consumers would not feel the burden as such.. This pricing strategy could also be used in an introduction of a new brand into the market. In other countries, penetration pricing could be used so as to enable the product penetrate through the market. Therefore, the corporation employs different pricing systems depending on the nature of the clientele bearing in mind that, as a franchise, it has to operate under the laws of its member countries. The corporation has favorable credit terms that are commendable by many dealers. The prices of its products are on the packages. This helps in ensuring price control so that retailers do not take due advantage to sell the product beyond the required prices (Gaughan, 495). In most of its member countries, the corporation enjoys quite a wide range of publicity. The corporation has managed to employ a distinctive marketing strategy that outdoes those of the existing companies in the member countries. The corporation engages itself in philanthropic activities in such a manner that it makes itself known to the inhabitants of its member countries. It also sponsors some activities, for example, the London 2012 Olympics. The corporation sometimes